STL.Catering — Grow Your Restaurant’s Catering Business in the St. Louis Region
Catering isn’t just “extra” revenue—it’s a dependable growth engine that fills slow days, raises average ticket sizes, and introduces your food to corporate offices, event planners, and families across the bi-state area. STL.Catering exists to help local, independent restaurants launch, market, and scale profitable catering programs with modern tools and real, local visibility. If you’re ready to turn your menu into repeat group orders, you’re in the right place.
Why catering—why now?
Margins are tighter than ever, yet demand for convenient corporate catering, event catering, wedding catering, and family-style take-home meals remains high. Offices are meeting again, teams host trainings, and communities plan celebrations throughout the year. A well-marketed catering line:
- Smooths out weekday and off-peak hours
- Lifts check sizes with trays, packages, and add-ons
- Builds relationships that convert into dine-in and delivery sales
- Creates predictable, recurring orders from businesses and schools
STL.Catering helps you claim that demand with an approach built for St. Louis restaurants—practical, local, and ROI-driven.
What STL.Catering does for restaurants.
We’re a marketing and growth platform explicitly designed for restaurant catering. Instead of piecing together a dozen services, you get one coordinated system that showcases your menu and drives qualified orders.
- Search-optimized catering profile: A dedicated STL.Catering landing page featuring your cuisine, service area, minimums, lead times, photos, and most-popular packages—built with local SEO best practices to rank for terms like St. Louis catering, corporate catering near me, and boxed lunches St. Louis.
- High-intent lead capture: Custom quote forms and instant-estimate workflows route inquiries straight to your team, with auto-responses that set expectations and reduce back-and-forth.
- Menu merchandising for groups: We help you structure trays, bundles, and per-person pricing so clients can order quickly and confidently.
- Local authority signals: Placement across our regional network (including news, directories, and restaurant platforms) to amplify your reach and credibility.
- Analytics & optimization: Track impressions, calls, quotes, conversions, average order value, and repeat business—then refine offers for higher ROI.
Built for local, independent operators
Chains have entire teams promoting catering; independents usually don’t. STL.Catering levels the field with done-for-you marketing that keeps your brand front and center. We highlight what makes you special—authentic recipes, dietary flexibility, reliability, and local roots—so office managers, HR teams, event planners, schools, and nonprofits feel confident choosing you over a national brand.
The STL.Catering marketing engine
We combine search, content, and community distribution into a single, compounding growth loop:
- Local SEO & Content: We create optimized pages around high-value phrases (e.g., corporate catering in St. Louis, wedding catering in Chesterfield, gluten-free catering in St. Charles). Structured data, clear service areas, and schema help you appear in local search and maps for catering-specific intent.
- Editorial and directory visibility: Spotlight features, announcements, and listings across our regional network build authority, earn backlinks, and reach real local readers who plan events and order food for groups.
- Reputation & social proof: We showcase testimonials and star ratings where they matter most, plus publish photo galleries of trays, buffet setups, and boxed lunches so buyers can “see” what they’ll get.
- Email & SMS promotions: Calendar-based campaigns target moments when group orders spike—such as staff trainings, holidays, graduations, and sports seasons—so your offer arrives right when planners are making decisions.
- Retargeting & reminders: Optional ad support re-engages visitors who viewed your catering page but didn’t complete a quote, bringing them back to finish.
The result? More qualified catering inquiries and more repeat accounts that order month after month.
Seamless ordering, quoting, and fulfillment
Catering buyers want clarity: headcount, dietary notes, delivery windows, setup, and payment. We streamline the experience with:
- Clear packages & per-person pricing to speed decisions
- Lead-time and minimums are displayed upfront to reduce friction
- Smart quote forms that capture date, time, guest count, and service needs (drop-off, full service, setup)
- Calendar and prep visibility so your kitchen can schedule efficiently
Do you already have online ordering or POS tools? Great. We’ll align our workflows so your team receives requests where it’s easiest to act quickly.
Proof, tracking, and continuous improvement
Marketing is only as good as the results you can measure. Inside your STL.Catering dashboard, see:
- Page views, map actions, and call clicks
- Quote requests and close rates
- Average order value and top-selling packages
- Repeat frequency by client
We use this data to iterate on your offer, improve headlines and calls-to-action, and expand into nearby zip codes with the strongest demand.
Who we help
- Local favorites are ready to add trays and packages without diluting their brand
- Fast-casual concepts are perfect for boxed lunches and team trainings
- Ethnic cuisines with crowd-pleasing variety and vegetarian/vegan options
- Bakeries & dessert shops offering sweets tables and corporate gifting
- Full-service caterers that want more inbound leads and higher-margin events
Whether you provide BBQ catering, Thai or Mexican family-style trays, Italian pastas, or healthy bowls, we tailor positioning around what your guests crave—and what planners need to see to say “yes.”
How it works
- Discovery & setup: We learn your goals, service areas, and menu strengths, then build your STL.Catering profile and quote flow.
- Launch & promote: Your page goes live with SEO foundations, content placement, and outreach to drive immediate, local interest.
- Optimize & scale: We track results, refine packages, add seasonal offers, and expand targeting to grow repeat accounts.
Ready to grow your catering program?
Suppose you want dependable group orders, more substantial weekday revenue, and a brand that shows up wherever St. Louis planners search, STL.Catering is your partner. We combine local expertise, search visibility, and practical operations know-how to make catering a profitable, repeatable revenue stream for your restaurant.
Let’s get your catering in front of the people who order for groups.
Start with a free consultation, and we’ll map your path to more quotes, more trays out the door, and more lifelong fans of your food.
If you offer catering services and would like us to help promote your menu, email Marty@STLMedia.Agency or call/text 417-529-1133.